Joel Makower
Author
Description
"In Strategies for the Green Economy, Joel Makower, one of the world's foremost green business experts, provides a clear road-map for this challenging terrain. Makower offers insights and inspiration gleaned from his 20 years' experience helping Fortune 500 companies and start-ups alike formulate strategies that align environmental and business goals. Providing a comprehensive and realistic look at both the opportunities and challenges, Strategies...
Author
Description
"Practices that benefit employees, communities, and the environment aren't just good deeds - they're good business decisions that have a direct and lasting impact on the bottom line. Moreover, consumers are beginning to factor the way a company does business into their purchasing decisions. Companies across the nation, whether they make ice cream or engine blocks, are recognizing that in order to create and sustain economic opportunity and reap the...