Marketing research and information
(eVideo)
Description
Loading Description...
Also in this Series
Checking series information...
Subjects
OCLC Fast Subjects
More Details
Published
New York, N.Y. : Films Media Group, [2005], ©1998.
Format
eVideo
Language
English
Notes
General Note
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
General Note
Encoded with permission for digital streaming by Films Media Group on May 12, 2005.
General Note
Title from distributor's description.
Restrictions on Access
Access requires authentication through Films on Demand.
Description
Who needs that product, anyway? This program provides the inside scoop on how to gather consumer data. Sources of secondary information from the government-including the Statistical Abstract of the United States and materials obtained through FOIA requests-and from syndicates such as ACNielsen are considered. Methods of gathering primary information, such as focus groups, one-on-one interviews, surveys, and experiments, are also examined.
System Details
System requirements: FOD playback platform.
System Details
Mode of access: Internet.
Local note
InfoBase Learning,Films on Demand: Master Academic Collection - US
Citations
APA Citation, 7th Edition (style guide)
(20051998). Marketing research and information . Films Media Group.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)20051998. Marketing Research and Information. New York, N.Y.: Films Media Group.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Marketing Research and Information New York, N.Y.: Films Media Group, 20051998.
Harvard Citation (style guide)(n.d.). Marketing research and information. New York, N.Y.: Films Media Group.
MLA Citation, 9th Edition (style guide)Marketing Research and Information Films Media Group, 20051998.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
a30f63d8-997d-5db8-9425-15d1dd8e2e8f-eng
Grouping Information
Grouped Work ID | a30f63d8-997d-5db8-9425-15d1dd8e2e8f-eng |
---|---|
Full title | marketing research and information |
Author | films for the humanities sciences |
Grouping Category | movie |
Last Update | 2024-08-18 05:40:46AM |
Last Indexed | 2024-12-18 02:25:32AM |
Book Cover Information
Image Source | default |
---|---|
First Loaded | Nov 14, 2024 |
Last Used | Nov 14, 2024 |
Marc Record
First Detected | Aug 13, 2024 02:31:24 PM |
---|---|
Last File Modification Time | Aug 13, 2024 02:31:24 PM |
MARC Record
LEADER | 03518cgm a2200709 a 4500 | ||
---|---|---|---|
001 | ocn707967607 | ||
003 | OCoLC | ||
005 | 20240805213015.0 | ||
006 | m o c | ||
007 | cr cna|||||||| | ||
007 | vz cza||| | ||
008 | 110207s2005 nyu009 o vleng d | ||
019 | |a 829714151|a 858919849|a 1354789031 | ||
028 | 4 | 0 | |a 10140|b Films Media Group |
028 | 4 | 0 | |a 10137s|b Films Media Group |
035 | |a (OCoLC)707967607|z (OCoLC)829714151|z (OCoLC)858919849|z (OCoLC)1354789031 | ||
040 | |a CNCGM|b eng|c CNCGM|d CHC|d OCLCQ|d TUU|d OCLCQ|d ACCEM|d OCLCO|d IWS|d OCLCF|d U3G|d OCLCO|d OCL|d OCLCO|d OCLCA|d OCLCQ|d OCLCO|d AGLDB|d XFH|d CN8BJ|d MNI|d OCLCQ|d UOK|d CEF|d NTG|d YOU|d TKN|d OCLCA|d SGP|d OCLCO|d AZK|d OCLCO|d OCLCQ | ||
049 | |a SNCA | ||
050 | 4 | |a PN1997 | |
082 | 1 | 4 | |a [E] |
245 | 0 | 0 | |a Marketing research and information /|c Goldhil Video (Firm). |
260 | 3 | |a New York, N.Y. :|b Films Media Group,|c [2005], ©1998. | |
300 | |a 1 streaming video file (9 min.) :|b sound, color, digital file. | ||
336 | |a two-dimensional moving image|b tdi|2 rdacontent | ||
337 | |a computer|b c|2 rdamedia | ||
338 | |a online resource|b cr|2 rdacarrier | ||
490 | 1 | |a Marketing: The Standard Deviants Core Curriculum | |
490 | 1 | |a Films on Demand | |
500 | |a Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware. | ||
500 | |a Encoded with permission for digital streaming by Films Media Group on May 12, 2005. | ||
500 | |a Title from distributor's description. | ||
505 | 0 | |a Goals of Marketing Research (1:30) -- Secondary Sources of Data (2:25) -- Primary Sources of Data (2:22). | |
506 | |a Access requires authentication through Films on Demand. | ||
520 | |a Who needs that product, anyway? This program provides the inside scoop on how to gather consumer data. Sources of secondary information from the government-including the Statistical Abstract of the United States and materials obtained through FOIA requests-and from syndicates such as ACNielsen are considered. Methods of gathering primary information, such as focus groups, one-on-one interviews, surveys, and experiments, are also examined. | ||
538 | |a System requirements: FOD playback platform. | ||
538 | |a Mode of access: Internet. | ||
590 | |a InfoBase Learning|b Films on Demand: Master Academic Collection - US | ||
650 | 0 | |a Marketing|v Case studies. | |
650 | 0 | |a Consumer behavior. | |
650 | 6 | |a Marketing|v Études de cas. | |
650 | 6 | |a Consommateurs|x Comportement. | |
650 | 7 | |a Consumer behavior|2 fast | |
650 | 7 | |a Marketing|2 fast | |
655 | 4 | |a Videorecording. | |
655 | 7 | |a Case studies|2 fast | |
655 | 7 | |a Educational films|2 fast | |
655 | 7 | |a Internet videos|2 fast | |
655 | 7 | |a Educational films.|2 lcgft | |
655 | 7 | |a Internet videos.|2 lcgft | |
655 | 7 | |a Films éducatifs.|2 rvmgf | |
655 | 7 | |a Vidéos sur Internet.|2 rvmgf | |
710 | 2 | |a Films for the Humanities & Sciences (Firm) | |
710 | 2 | |a Films Media Group. | |
710 | 2 | |a Standard Deviants (Performing group) | |
710 | 2 | |a Goldhil Video (Firm) | |
776 | 0 | 8 | |i Originally produced:|d Goldhil Video (Firm), 1998|z 9780736551625 |
830 | 0 | |a Standard deviants core curriculum.|p Marketing. | |
830 | 0 | |a Films on Demand. | |
856 | 4 | 0 | |u https://login.aclibproxy.idm.oclc.org/login?url=https://fod.infobase.com/portalPlaylists.aspx?e=1&xtid=10140&wid=18502 |
936 | |a BATCHLOAD | ||
938 | |a Access Educational Media|b ACEM|n 100010140 | ||
994 | |a 92|b SNC |