Selling Australia
(eVideo)
Contributors
Redwood, Julia, producer,
Punchard, Ed, producer.
Silvestrin, Lawrie, screenwriter.
Prospero Productions.
Film Australia Pty Limited.
Punchard, Ed, producer.
Silvestrin, Lawrie, screenwriter.
Prospero Productions.
Film Australia Pty Limited.
Status
Description
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Also in this Series
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Subjects
LC Subjects
OCLC Fast Subjects
Other Subjects
advertising campaigns.
branding.
Campagnes publicitaires.
Documentaires.
Documentaries and Factual Films
documentary film.
Feature films -- Australia.
Films autres que de fiction.
Films éducatifs.
Marketing
Marketing -- Études de cas.
Marketing.
marketing.
Stratégie de marque.
Videorecording.
Vidéos sur Internet.
Webcast
branding.
Campagnes publicitaires.
Documentaires.
Documentaries and Factual Films
documentary film.
Feature films -- Australia.
Films autres que de fiction.
Films éducatifs.
Marketing
Marketing -- Études de cas.
Marketing.
marketing.
Stratégie de marque.
Videorecording.
Vidéos sur Internet.
Webcast
More Details
Published
New York, N.Y. : Films Media Group, [2005].
Format
eVideo
Language
English
Notes
General Note
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
General Note
Encoded with permission for digital streaming by Films Media Group on Sept. 19, 2005.
General Note
Title from title screen (viewed September 16, 2013).
General Note
Originally produced as a motion picture in 2001.
Restrictions on Access
Access requires authentication through Films on Demand.
Description
Nearly two decades after Paul Hogan first put that "extra shrimp on the barbie," he is still on camera selling Australia to tourists and Aussies alike. Focusing on the phenomenally successful "Brand Australia" campaign, this program questions whether travelers' expectations should be allowed to drive a country's image-especially when that image relies on simplistic, nostalgia-laden stereotypes. Interviews with Paul Hogan, the Australian Tourist Commission's John Morse, and others, as well as footage of vacationers living out their vision of the land down under, provide telling insights into the relationship between marketing, tourism, and national identity in the first country to ever promote itself as a brand.
Additional Physical Form
Also issued in VHS and DVD formas.
System Details
Mode of access: Internet.
System Details
System requirements: FOD playback platform.
Language
In English with optional captions in English.
Local note
InfoBase Learning,Films on Demand: Master Academic Collection - US
Citations
APA Citation, 7th Edition (style guide)
Redwood, J., Punchard, E., & Silvestrin, L. (2005). Selling Australia . Films Media Group.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Redwood, Julia, Ed, Punchard and Lawrie, Silvestrin. 2005. Selling Australia. Films Media Group.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Redwood, Julia, Ed, Punchard and Lawrie, Silvestrin. Selling Australia Films Media Group, 2005.
MLA Citation, 9th Edition (style guide)Redwood, Julia,, Ed Punchard, and Lawrie Silvestrin. Selling Australia Films Media Group, 2005.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
a53a0582-7766-4d9c-42b0-4e85ce32cb6c-eng
Grouping Information
| Grouped Work ID | a53a0582-7766-4d9c-42b0-4e85ce32cb6c-eng |
|---|---|
| Full title | selling australia |
| Author | prospero productions |
| Grouping Category | movie |
| Last Update | 2024-08-18 05:40:46AM |
| Last Indexed | 2024-10-25 02:21:45AM |
Book Cover Information
| Image Source | default |
|---|---|
| First Loaded | Nov 12, 2024 |
| Last Used | Nov 12, 2024 |
Marc Record
| First Detected | Aug 13, 2024 02:31:36 PM |
|---|---|
| Last File Modification Time | Aug 13, 2024 02:31:36 PM |
MARC Record
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| 245 | 0 | 0 | |a Selling Australia /|c Film Australia in association with Prospero Productions ; produced in association with the Australian Broadcasting Corporation ; directed by Julia Redwood ; produced by Ed Punchard and Julia Redwood ; written by Julia Redwood and Lawrie Silvestrin. |
| 246 | 1 | |i Subtitle on website:|a Branding a country | |
| 257 | |a Australia|2 naf | ||
| 260 | |a New York, N.Y. :|b Films Media Group,|c [2005] | ||
| 300 | |a 1 streaming video file (26 min.) :|b sound, color, digital | ||
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| 500 | |a Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware. | ||
| 500 | |a Encoded with permission for digital streaming by Films Media Group on Sept. 19, 2005. | ||
| 500 | |a Title from title screen (viewed September 16, 2013). | ||
| 500 | |a Originally produced as a motion picture in 2001. | ||
| 505 | 0 | |a Shaping and Selling Australia's Image (0:53) -- Australia's Tourist Industry (3:34) -- Selling Australia's Image (3:11) -- Touring the Dag Sheep Station (2:22) -- Marketing Australia (4:57) -- Paul Hogan and "Crocodile Dundee" (3:15) -- Self-Image vs. Advertising (5:25). | |
| 506 | |a Access requires authentication through Films on Demand. | ||
| 520 | |a Nearly two decades after Paul Hogan first put that "extra shrimp on the barbie," he is still on camera selling Australia to tourists and Aussies alike. Focusing on the phenomenally successful "Brand Australia" campaign, this program questions whether travelers' expectations should be allowed to drive a country's image-especially when that image relies on simplistic, nostalgia-laden stereotypes. Interviews with Paul Hogan, the Australian Tourist Commission's John Morse, and others, as well as footage of vacationers living out their vision of the land down under, provide telling insights into the relationship between marketing, tourism, and national identity in the first country to ever promote itself as a brand. | ||
| 530 | |a Also issued in VHS and DVD formas. | ||
| 538 | |a Mode of access: Internet. | ||
| 538 | |a System requirements: FOD playback platform. | ||
| 546 | |a In English with optional captions in English. | ||
| 590 | |a InfoBase Learning|b Films on Demand: Master Academic Collection - US | ||
| 650 | 0 | |a Marketing|v Case studies. | |
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Export marketing. | |
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Advertising campaigns. | |
| 650 | 2 | |a Marketing | |
| 650 | 6 | |a Marketing|v Études de cas. | |
| 650 | 6 | |a Marketing. | |
| 650 | 6 | |a Stratégie de marque. | |
| 650 | 6 | |a Campagnes publicitaires. | |
| 650 | 7 | |a marketing.|2 aat | |
| 650 | 7 | |a branding.|2 aat | |
| 650 | 7 | |a advertising campaigns.|2 aat | |
| 650 | 7 | |a Advertising campaigns|2 fast | |
| 650 | 7 | |a Branding (Marketing)|2 fast | |
| 650 | 7 | |a Export marketing|2 fast | |
| 650 | 7 | |a Marketing|2 fast | |
| 655 | 0 | |a Educational films. | |
| 655 | 0 | |a Internet videos. | |
| 655 | 2 | |a Webcast | |
| 655 | 2 | |a Documentaries and Factual Films | |
| 655 | 4 | |a Videorecording. | |
| 655 | 4 | |a Feature films|z Australia. | |
| 655 | 7 | |a documentary film.|2 aat | |
| 655 | 7 | |a Case studies|2 fast | |
| 655 | 7 | |a Documentary films|2 fast | |
| 655 | 7 | |a Educational films|2 fast | |
| 655 | 7 | |a Feature films|2 fast | |
| 655 | 7 | |a Internet videos|2 fast | |
| 655 | 7 | |a Nonfiction films|2 fast | |
| 655 | 7 | |a Internet videos.|2 lcgft | |
| 655 | 7 | |a Documentary films.|2 lcgft | |
| 655 | 7 | |a Nonfiction films.|2 lcgft | |
| 655 | 7 | |a Feature films.|2 lcgft | |
| 655 | 7 | |a Educational films.|2 lcgft | |
| 655 | 7 | |a Vidéos sur Internet.|2 rvmgf | |
| 655 | 7 | |a Documentaires.|2 rvmgf | |
| 655 | 7 | |a Films autres que de fiction.|2 rvmgf | |
| 655 | 7 | |a Films éducatifs.|2 rvmgf | |
| 700 | 1 | |a Redwood, Julia,|e producer,|e screenwriter,|e director. | |
| 700 | 1 | |a Punchard, Ed,|e producer. | |
| 700 | 1 | |a Silvestrin, Lawrie,|e screenwriter. | |
| 710 | 2 | |a Prospero Productions. | |
| 710 | 2 | |a Film Australia Pty Limited. | |
| 710 | 2 | |a Films for the Humanities & Sciences (Firm) | |
| 710 | 2 | |a Films Media Group. | |
| 776 | 0 | 8 | |i Original produced:|d Film Australia Pty Limited, 2001|z 9781421375564 |
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