Creating new categories, businesses, and markets
(eVideo)

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Published
New York, N.Y. : Films Media Group, [2005], ©2000.
Format
eVideo
Language
English

Notes

General Note
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
General Note
Encoded with permission for digital streaming by Films Media Group on May 12, 2005.
General Note
Title from distributor's description.
Restrictions on Access
Access requires authentication through Films on Demand.
Description
Filmed at USC's Marshall School of Business, this program, guest-hosted by CNBC's Stuart Varney, partners two innovators from opposite ends of the retail supply spectrum: Thomas Stemberg, chairman and CEO of Staples, and Carl Yankowski, former CEO of Palm, a market leader in hand-held computers. Topics of discussion include creating categories, looking forward and staying ahead, and distribution, from shelf space to cyberspace. In addition, MBA students and faculty ask questions about mentors, managing Wall Street expectations, and maintaining focus.
System Details
Mode of access: Internet.
System Details
System requirements: FOD playback platform.
Local note
InfoBase Learning,Films on Demand: Master Academic Collection - US

Citations

APA Citation, 7th Edition (style guide)

(20052000). Creating new categories, businesses, and markets . Films Media Group.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

20052000. Creating New Categories, Businesses, and Markets. New York, N.Y.: Films Media Group.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Creating New Categories, Businesses, and Markets New York, N.Y.: Films Media Group, 20052000.

Harvard Citation (style guide)

(n.d.). Creating new categories, businesses, and markets. New York, N.Y.: Films Media Group.

MLA Citation, 9th Edition (style guide)

Creating New Categories, Businesses, and Markets Films Media Group, 20052000.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

Staff View

Grouped Work ID
8f4db345-ed51-b0e5-6019-5e22f8acdfaf-eng
Go To Grouped Work

Grouping Information

Grouped Work ID8f4db345-ed51-b0e5-6019-5e22f8acdfaf-eng
Full titlecreating new categories businesses and markets
Authorfilms for the humanities sciences
Grouping Categorymovie
Last Update2024-08-18 05:40:46AM
Last Indexed2025-02-12 02:21:20AM

Book Cover Information

Image Sourcedefault
First LoadedOct 3, 2024
Last UsedDec 28, 2024

Marc Record

First DetectedAug 13, 2024 02:31:36 PM
Last File Modification TimeAug 13, 2024 02:31:36 PM

MARC Record

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