Starting a franchise
(eVideo)
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Published
New York, N.Y. : Films Media Group, [2012], ©2011.
Format
eVideo
Language
English
Notes
General Note
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
General Note
Title from distributor's description.
Description
Prior to opening the Zuka Juice stores (later acquired by Jamba Juice), Jason Madsen owned and operated an architectural design/construction management firm. He had no experience in restaurant operations prior to a consulting engagement with Zuka Juice, and his educational background at the time was architecture and political science. Yet after only five years in the restaurant industry, he had expanded into several locations, made a profitable exit, and was still in his 20s. How did he do it? In this program, Jason discusses why an exit strategy is the first thing you should think about; how to research franchises before you invest in one; how to expand and grow beyond a single location; how to find dependable young employees and how to motivate them; how to develop your own marketing approach to set you apart from other franchises; how to evaluate and finance the right franchise; how to implement your own ideas within your franchise; and more.
Target Audience
10 & up.
Local note
InfoBase Learning,Films on Demand: Master Academic Collection - US
Citations
APA Citation, 7th Edition (style guide)
(20122011). Starting a franchise . Films Media Group.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)20122011. Starting a Franchise. New York, N.Y.: Films Media Group.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Starting a Franchise New York, N.Y.: Films Media Group, 20122011.
Harvard Citation (style guide)(n.d.). Starting a franchise. New York, N.Y.: Films Media Group.
MLA Citation, 9th Edition (style guide)Starting a Franchise Films Media Group, 20122011.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
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Grouped Work ID
e59b2a72-3dc1-c8cd-ad91-88712a452e35-eng
Grouping Information
| Grouped Work ID | e59b2a72-3dc1-c8cd-ad91-88712a452e35-eng |
|---|---|
| Full title | starting a franchise |
| Author | business2learn |
| Grouping Category | movie |
| Last Update | 2024-08-18 06:12:27AM |
| Last Indexed | 2025-01-30 02:37:56AM |
Book Cover Information
| Image Source | default |
|---|---|
| First Loaded | Oct 5, 2024 |
| Last Used | Oct 5, 2024 |
Marc Record
| First Detected | Aug 13, 2024 02:32:21 PM |
|---|---|
| Last File Modification Time | Aug 13, 2024 02:32:21 PM |
MARC Record
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| 500 | |a Title from distributor's description. | ||
| 505 | 0 | |a Franchise Owner Profile (2:36) -- Importance of Franchise Research (2:54) -- Regional Analysis for Potential Franchisee (1:37) -- Getting Started in a Franchise (2:22) -- When Disaster Strikes (1:48) -- Franchise Management (2:36) -- Corporate Acquisition (2:17) -- Transition to New Brand Name (2:23) -- Review of Franchise Start-Up (2:07) -- Important Personal Qualities (1:53) -- Franchise Disclosure Document (3:57) -- Potential Franchisee: What To Look For (3:02) -- Franchise Fees (1:47) -- Corporate Support for Franchisee (2:25) -- Franchise Marketing (3:37) -- Branding a Product (2:28) -- Promotion Tracking (1:44) -- Bosses Who Do It All (1:08) -- Trade Areas (1:52) -- Soft Opening (1:50) -- Core Customers (1:57) -- Challenge of Hiring and Managing People (5:05) -- Training for New Hires (2:47) -- Components of Soft Opening (1:18) -- New Hire Training in Multiple Locations (1:00) -- Motivation/Positive Environment (2:00) -- Human Resources Issues (1:41) -- Importance of General Managers (1:37) -- Training a General Manager (1:29) -- Physical Equipment for Franchise (1:38) -- Franchise Locations (0:48) -- Financing Business Growth (1:50) -- Exit Strategy (3:40) -- Personal Costs (2:39) -- Summary of Entrepreneur's Advice (3:47). | |
| 520 | |a Prior to opening the Zuka Juice stores (later acquired by Jamba Juice), Jason Madsen owned and operated an architectural design/construction management firm. He had no experience in restaurant operations prior to a consulting engagement with Zuka Juice, and his educational background at the time was architecture and political science. Yet after only five years in the restaurant industry, he had expanded into several locations, made a profitable exit, and was still in his 20s. How did he do it? In this program, Jason discusses why an exit strategy is the first thing you should think about; how to research franchises before you invest in one; how to expand and grow beyond a single location; how to find dependable young employees and how to motivate them; how to develop your own marketing approach to set you apart from other franchises; how to evaluate and finance the right franchise; how to implement your own ideas within your franchise; and more. | ||
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| 590 | |a InfoBase Learning|b Films on Demand: Master Academic Collection - US | ||
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