Consumer Behavior
(eVideo)
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Published
[Place of publication not identified] : The Idea Channel (Firm), [1992].
Format
eVideo
Language
English
Notes
General Note
Originally released by The Idea Channel (Firm), 1992.
General Note
Streaming video file encoded with permission for digital streaming by Infobase on May 17, 2017.
General Note
Title from distributor's description
Description
Is the economic theory of utility a useful way of understanding consumer behavior? Ronald Coase and Gary Becker, Nobel economists at the University of Chicago, explain and discuss the theory of rational maximizing utility. They describe how consumers rank preferences and then attempt to choose the highest preference according to their resources, and they discuss whether firms and households operate with similar principles. They consider whether it is necessary to even have utility theory and whether economists have been misled on this subject.
Target Audience
9 - 12, Academic/AP
Language
Closed-captioned.
Local note
InfoBase Learning,Films on Demand: Master Academic Collection - US
Citations
APA Citation, 7th Edition (style guide)
(1992). Consumer Behavior . The Idea Channel (Firm).
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)1992. Consumer Behavior. [Place of publication not identified]: The Idea Channel (Firm).
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Consumer Behavior [Place of publication not identified]: The Idea Channel (Firm), 1992.
Harvard Citation (style guide)(1992). Consumer behavior. [Place of publication not identified]: The Idea Channel (Firm).
MLA Citation, 9th Edition (style guide)Consumer Behavior The Idea Channel (Firm), 1992.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
03b5451d-2ff0-cc51-9038-60acf7d9ddcc-eng
Grouping Information
| Grouped Work ID | 03b5451d-2ff0-cc51-9038-60acf7d9ddcc-eng |
|---|---|
| Full title | consumer behavior |
| Author | infobase |
| Grouping Category | movie |
| Last Update | 2024-08-18 06:56:03AM |
| Last Indexed | 2025-01-30 02:00:47AM |
Book Cover Information
| Image Source | default |
|---|---|
| First Loaded | Nov 24, 2024 |
| Last Used | Nov 24, 2024 |
Marc Record
| First Detected | Aug 13, 2024 02:34:01 PM |
|---|---|
| Last File Modification Time | Aug 13, 2024 02:34:01 PM |
MARC Record
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| 490 | 1 | |a Gary Becker: Discussions | |
| 500 | |a Originally released by The Idea Channel (Firm), 1992. | ||
| 500 | |a Streaming video file encoded with permission for digital streaming by Infobase on May 17, 2017. | ||
| 500 | |a Title from distributor's description | ||
| 505 | 0 | 0 | |t Rational Utility Maximizer Theory (3:49);|t Studying Choices and Consistency (5:36);|t Consumption and Utility Theory (4:45);|t Utility Theory and Politics (5:05);|t Aspects of Utility Theory in the Political Process (4:05);|t Application or Contradiction of Maximization? (5:07);|t Group Influences (3:51); |
| 520 | |a Is the economic theory of utility a useful way of understanding consumer behavior? Ronald Coase and Gary Becker, Nobel economists at the University of Chicago, explain and discuss the theory of rational maximizing utility. They describe how consumers rank preferences and then attempt to choose the highest preference according to their resources, and they discuss whether firms and households operate with similar principles. They consider whether it is necessary to even have utility theory and whether economists have been misled on this subject. | ||
| 521 | 2 | |a 9 - 12, Academic/AP | |
| 546 | |a Closed-captioned. | ||
| 590 | |a InfoBase Learning|b Films on Demand: Master Academic Collection - US | ||
| 650 | 0 | |a Economics. | |
| 650 | 0 | |a Microeconomics. | |
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| 730 | 0 | |a Consumer Behavior | |
| 773 | 0 | |t Films on Demand. | |
| 830 | 0 | |a Gary Becker: Discussions. | |
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