The selling of the President, 1968
(Book)

Book Cover
Average Rating
Status
General Shelving - 3rd Floor
E851 .M3
1 available

Description

Loading Description...

Also in this Series

Checking series information...

Copies

LocationCall NumberStatus
General Shelving - 3rd FloorE851 .M3On Shelf

More Like This

Loading more titles like this title...

More Details

Format
Book
Physical Desc
253 pages ; 22 cm
Language
English

Notes

Description
As far back as the first debate with John F. Kennedy in 1960, Nixon had learned, bitterly, the importance of television. And as early as 1966, he had set out to master this new media. One of his first moves in putting together a team for the 1968 campaign was the appointment of seasoned advertising and TV professionals. This book examines that move and the many other considerations that went into Richard M. Nixon's 1968 presidential campaign--at the heart of which was the adroit manipulation and use of television.
Local note
SACFinal081324

Reviews from GoodReads

Loading GoodReads Reviews.

Citations

APA Citation, 7th Edition (style guide)

McGinniss, J. (1969). The selling of the President, 1968 . Trident Press.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

McGinniss, Joe. 1969. The Selling of the President, 1968. New York: Trident Press.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

McGinniss, Joe. The Selling of the President, 1968 New York: Trident Press, 1969.

Harvard Citation (style guide)

McGinniss, J. (1969). The selling of the president, 1968. New York: Trident Press.

MLA Citation, 9th Edition (style guide)

McGinniss, Joe. The Selling of the President, 1968 Trident Press, 1969.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

Staff View

Loading Staff View.