The fusion marketing bible : fuse traditional media, social media, and digital media to maximize marketing
(Book)

Book Cover
Average Rating
Author
Safko, Lon.
Status
On Shelf
General Shelving - 3rd Floor
HF5415 .S24 2013
1 available

Description

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Copies

LocationCall NumberStatus
General Shelving - 3rd FloorHF5415 .S24 2013On Shelf

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Links

http://www.mhebooklibrary.com/doi/book/10.1036/9780071801140
Contributor biographical information
Publisher description

Subjects

LC Subjects
Marketing -- Technological innovations.
Marketing.
OCLC Fast Subjects
Marketing -- Technological innovations.
Marketing.
Other Subjects
Marketing -- Innovations.
Marketing -- Technological innovations.
Marketing.
marketing.
Marketing.
Online-Marketing
Soziale Software

More Details

Format
Book
Physical Desc
xxi, 265 pages : illustrations ; 23 cm
Language
English

Notes

General Note
Includes index.
Description
"The fusion marketing bible explains how to 'fuse' marketing tools and tactics into a single, powerful strategy to tilt the competitive advantage to your favor"--Cover.
Local note
SACFinal081324

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Citations

APA Citation, 7th Edition (style guide)

Safko, L. (2013). The fusion marketing bible: fuse traditional media, social media, and digital media to maximize marketing . McGraw-Hill.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Safko, Lon. 2013. The Fusion Marketing Bible: Fuse Traditional Media, Social Media, and Digital Media to Maximize Marketing. New York: McGraw-Hill.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Safko, Lon. The Fusion Marketing Bible: Fuse Traditional Media, Social Media, and Digital Media to Maximize Marketing New York: McGraw-Hill, 2013.

Harvard Citation (style guide)

Safko, L. (2013). The fusion marketing bible: fuse traditional media, social media, and digital media to maximize marketing. New York: McGraw-Hill.

MLA Citation, 9th Edition (style guide)

Safko, Lon. The Fusion Marketing Bible: Fuse Traditional Media, Social Media, and Digital Media to Maximize Marketing McGraw-Hill, 2013.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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