The image-is-everything presidency : dilemmas in American leadership
(Book)

Book Cover
Average Rating
Author
Waterman, Richard W.
Contributors
Wright, Robert
St. Clair, Gilbert K.
Status
On Shelf
General Shelving - 3rd Floor
JK518 .W383 1999
1 available

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LocationCall NumberStatus
General Shelving - 3rd FloorJK518 .W383 1999On Shelf

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Contributor biographical information
Publisher description

Subjects

LC Subjects
Presidents -- United States.
Public relations and politics -- United States.
OCLC Fast Subjects
Presidents.
Public relations and politics.
United States.
Other Subjects
Communication en politique -- États-Unis.
Imagepflege
Imagepflege.
Médias et politique -- États-Unis.
Présidents -- États-Unis.
Présidents -- États-Unis.
Relations publiques et politique -- Etats-Unis.
Relations publiques et politique -- États-Unis.
USA -- President
USA -- Präsident.
Öffentlichkeitsarbeit
Öffentlichkeitsarbeit.

More Details

Format
Book
Physical Desc
xv, 183 pages : illustrations ; 24 cm
Language
English

Notes

Bibliography
Includes bibliographical references (pages 173-178) and index.
Description
The Image-Is-Everything Presidency examines the way American presidents in the media age have shaped their public personas as a means of cultivating and advancing their political and ideological agendas. Images play an important role in the perceived success or failure of our presidents. Since public expectations are most often aimed directly at the White House and its central occupant, it is more important than ever that a president control and present the right image to the American public. Reality thus becomes secondary and image is everything.
Local note
SACFinal081324

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Citations

APA Citation, 7th Edition (style guide)

Waterman, R. W., Wright, R., & St. Clair, G. K. (1999). The image-is-everything presidency: dilemmas in American leadership . Westview Press.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Waterman, Richard W, Robert Wright and Gilbert K. St. Clair. 1999. The Image-is-everything Presidency: Dilemmas in American Leadership. Boulder: Westview Press.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Waterman, Richard W, Robert Wright and Gilbert K. St. Clair. The Image-is-everything Presidency: Dilemmas in American Leadership Boulder: Westview Press, 1999.

Harvard Citation (style guide)

Waterman, R. W., Wright, R. and St. Clair, G. K. (1999). The image-is-everything presidency: dilemmas in american leadership. Boulder: Westview Press.

MLA Citation, 9th Edition (style guide)

Waterman, Richard W., Robert Wright, and Gilbert K St. Clair. The Image-is-everything Presidency: Dilemmas in American Leadership Westview Press, 1999.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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