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Author
Description
Green products have been around since the 1970s, but it's only in recent years that they've become ubiquitous. It's not because consumers suddenly prize sustainability above all. It's because savvy green marketers are no longer trying to "sell the earth"--Instead they're promoting the value their products provide: better health, superior performance, good taste, cost-effectiveness, or simply convenience. This central emphasis on primary benefits--the...
Description
University communities have the potential to serve as models in the development and application of sustainability principles and practices, not only by what they teach and study, but also by how they operate facilities and engage with off campus partners. With the oldest endowed campus wide sustainability program in the country, established in 1997, the University of New Hampshire has become a leader in advancing a campus culture of sustainability....
Author
Description
This is a follow-up book to the author's Sustainable Energy Without the Hot Air, which had a large influence on both government policy and public opinion of how we should plan our energy for the future. This book faces up to the impacts of making materials in the 21st century. We are already making materials well, but demand keeps growing and we need to plan for a sustainable material future. The steel and aluminium industries alone account for nearly...
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