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Author
Description
David E. Gumpert maintains that writing a business plan not only takes too much time, but distracts entrepreneurs from tasks that mean more to potential investors, like preparing a presentation, developing a Web site, obtaining publicity, and making sales. You'll learn a totally new approach to starting and building a business and impressing investors.
Author
Description
This book is designed to help student entrepreneurs succeed in the modern arena, in which new technology-intensive products, systems, and services are the engines of venture creation and economic growth.
To succeed as an entrepreneur, you must innovate first--that is, develop that winning venture idea--and after you've done so, write your business plan. To innovate, you must understand your industry dynamics, your customers' deepest needs, and apply...
Author
Description
This book presents innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. The author explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.
Author
Description
As Alexis Ohanian learned when he helped to co-found the immensely popular reddit.com, the internet is the most powerful and democratic tool for disseminating information in human history. And when that power is harnessed to create new communities, technologies, businesses, or charities, the results can be absolutely stunning. Now Ohanian shares his ideas, tips, and even his own doodles about harnessing the power of the web for good. Along the way,...
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