San Antonio College Library

"In recent years the term corporate social responsibility (CSR) has gained prominence, both in business and in the media, not least because of the rise in power of the trans-national corporation in an increasingly globalised world. It is one of the most debated management issues, yet there is a lack of consensus on what the concept means, what it entails, why it should be embraced and how." "This new Ashgate Research Companion brings together a team...

Explains how to accomplish sustainable business growth through environmentally and socially "friendly" practices, arguing that principles based on the idea of social responsibility can provide a viable business strategy.