San Antonio College Library

"Optical Illusions is the story of a financially sound company steeped in world-class talent, dominant in one of the fastest-growing industries, that in the space of two years found itself downgraded to a junk-bond credit rating, under investigation by the SEC for its accounting practices, the value of its stock reduced to the price of a cup of coffee. Lisa Endlich tells the tale of the company that epitomized the misfortunes of the telecom industry,...

"Narrative chapters trace the emergence and development of the computer industry in the United States as seen in the economic, historical, and social context of its times from the early twentieth century to the present. From punched cards and tabulating machines to the first digital computer companies in the early 1950s, Yost clearly describes how the concept of the computer was born in the late 1800s but did not evolve into the personal computer...

"In Cash for Your Trash, Carl A. Zimring provides a history of scrap recycling, from colonial times to the present. Moving beyond the environmental developments that have shaped modern recycling enterprises, Zimring offers a unique cultural and economic portrait of the private businesses that made-large-scale recycling possible. Because it was particularly common for immigrants to own or operate a scrap business in the nineteenth century, the history...

"Facebook's founding is legend. In a Harvard dorm, Mark Zuckerberg invented a new way to connect with friends and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders. As a computer engineer turned marketing innovator who worked with COO Sheryl Sandberg, Hoefflinger...