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Description
"Classical rhetoric was originally all about speech; then it took an interest in writing. We are at a kind of mirror moment now. The present field of "composition and rhetoric" has been preoccupied with writing for the last fifty or more years, but finally people are looking again at speech and how it relates to writing. At this moment, then, when we are inheritors of research showing that writing can be thought of as different and yet not different...
Author
Description
"Updated with fresh facts, examples and illustrations, along with two new chapters on digital media and blogs this third edition continues to be the authoritative and essential guide to writing engaging and marketable feature stories. Covers everything from finding original ideas and angles to locating expert sources Expanded edition with new chapters on storytelling for digital media and building a story blog Captivating style exemplifies the authors'...
Author
Description
"Sharing is central to how we live today: it is what we do online; it is a model of economic behavior; and it is also a type of therapeutic talk. Sharing always comes with a warm glow around it, embodying positive values such as empathy, communication, fairness, openness and equality. The Age of Sharing shows how and when sharing became caring, and explains how its meanings have changed in the digital age. Sharing, though, is also a word used to camouflage...
Author
Description
"This book establishes a profile of virtue in professional media practice by examining the experiences, perspectives, moral stances and demographic data of two dozen selected exemplars in journalism and public relations. It is based on both extensive personal "life story" interviews conducted with the exemplars between April 2010 and September 2012, and also survey data that assessed the exemplars' personality traits, ethical ideologies, moral reasoning...
Author
Description
Charts the evolutionary origins of language, the social and cultural factors that govern its use, change, and development, as well as what it reveals about the human mind. In most communication, nonverbal cues are our emotional expression, signal our personality, and are our attitude toward our addressee. They provide the essential means of nuance and are essential to getting our ideas across. But in digital communication, these cues are missing,...
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