San Antonio College Library

How can you gauge public support for a cause or test the market for a product or service? What are the best methods for validating opinions for use in a paper or dissertation? A well-documented survey is the answer. But what if you don't have thousands of dollars to commission one? No problem. How to Conduct Your Own Survey gives you everything you need to do it yourself! Without any prior training, you can learn expert techniques for conducting accurate,...

Through a national survey of 1,500 Americans and more than 250 in-depth interviews with community leaders, volunteers, and ordinary citizens, Robert Wuthnow focuses his trained and caring eye on America's quest for community and spirituality in the contemporary world. "Loose connections" are Americans' new ways of joining together, from neighborhood task forces to support groups to meetings around single issues such as toxic waste or local schools....

"Kiss and Tell chronicles the history of sex surveys in the United States over a century of changing social and sexual mores. Julia Ericksen and Sally Steffen reveal that the survey questions asked, more than the answers elicited, expose and shape the popular image of appropriate sexuality. We can learn as much about the history and practice of sexuality by looking at surveyors' changing concerns as we can by reading the results of their surveys....