San Antonio College Library

What do the images transmitted by that screen tell us about power, authority, gender stereotypes, and ideology in the United States? This book addresses this question by illuminating how television both reflects and influences American culture and identity. It is suitable for those interested in women's studies and American studies.

"Television scholarship has substantially ignored programming aimed at Black audiences despite a few sweeping histories and critiques. In this volume, the first of its kind, contributors examine the televisual diversity, complexity, and cultural imperatives manifest in programming directed at a Black and marginalized audience. Watching While Black considers its subject from an entirely new angle in an attempt to understand the lives, motivations,...

We all know about literacy and its recent upper-crust cousin cultural literacy. The time has come for TELELITERACY--a concept that defines, explores, and embraces what we know about, and have learned from, the mass medium of television. This clear-eyed and lively book shows that television, contrary to the opinion of many, is a medium that is opening the American mind. The knee-jerk reaction television often elicits from critics, literati, even well-intentioned...

"The Synchronized Society traces the history of the synchronous broadcast experience of the 20th century and the transition to the asynchronous media that dominate today. Broadcasting grew out of the latent desire by 19th century industrialists, political thinkers, and social reformers to tame an unruly society by controlling how people used their time. The idea manifested itself in the form of the broadcast schedule, a managed flow of information...

The cake in kitchen, the house in the suburbs, Mamie in her mink stole, Elvis in his pink Cadillac. It was America in the 1950s, and the world was not so much a stage as a setpiece for TV, the new national phenomenon. It was a time when how things looked - and how we looked - mattered, a decade of design that comes to vibrant life in As Seen on TV. This book captures a visual culture reflecting and reflected in the powerful new medium of television. Looking...