Advertising and integrated brand promotion
(Reserve)
Author
Contributors
Status
Reserves Section - 3rd Floor
HF5821 .O34 2019
1 available
HF5821 .O34 2019
1 available
Description
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Copies
Location | Call Number | Status |
---|---|---|
Reserves Section - 3rd Floor | HF5821 .O34 2019 | On Shelf |
Subjects
LC Subjects
OCLC Fast Subjects
More Details
Format
Reserve
Physical Desc
xxiii, 425 pages : color illustrations ; 28 cm
Language
English
Notes
Bibliography
Includes bibliographical references and indexes.
Local note
SACFinal081324
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Citations
APA Citation, 7th Edition (style guide)
O'Guinn, T. C., Allen, C. T., Scheinbaum, A. C., & Semenik, R. J. (2019). Advertising and integrated brand promotion (Eighth edition.). Cengage.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Thomas C., O'Guinn et al.. 2019. Advertising and Integrated Brand Promotion. Cengage.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Thomas C., O'Guinn et al.. Advertising and Integrated Brand Promotion Cengage, 2019.
MLA Citation, 9th Edition (style guide)O'Guinn, Thomas C.,, Chris T. Allen, Angeline Close Scheinbaum, and Richard J. Semenik. Advertising and Integrated Brand Promotion Eighth edition., Cengage, 2019.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
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