San Antonio College Library

This guide to the entire business planning process from start to finish provides a framework for: conceiving the vision of the firm; defining the purpose of the firm; setting business goals and strategies for achieving them; establishing operating plans for functions; and executing the plan.

This major reference work differs from other handbooks in that it provides original contributions from top strategic management scholars rather than pure research reviews or collections of previously published articles.

Examines how digital technology has impacted the business world and economics, discussing how the production of digital goods has forced the world's companies to change how they do business.

This book considers the relationship between a corporation's stated aims and its strategy, leadership, workers, and competitive performance. Breaking with the orthodox view that corporations should seek first to maximize shareholder wealth, Ellsworth argues for a focus on the customer. Particular attention is given to the meaning employees give their work, the logic of "value-based management," the impact of globalization, and the aims of leadership...

This book, by two leading analysts, focuses upon the main obstacles facing companies operating in post-crisis Asia. It identifies the transformation of the competitive landscape and provides a series of strategies for business success in Asia.