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Cognition uses the best of current research to help students think like psychologists and understand how cognitive psychology is relevant to their lives. The Sixth Edition offers revised and revitalized ZAPS 2.0 Cognition Labs, enhanced neuroscience illustrations, and a new ebook, providing a highly interactive way for students to learn cognitive psychology--from publisher's website.
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How do neurons turn into minds? How does physical "stuff". Atoms, molecules, chemicals, and cells- create the vivid and various worlds inside our heads? The problem of consciousness has gnawed at us for millennia. In the last century there have been massive breakthroughs that have rewritten the science of the brain, and yet the puzzles faced by the ancient Greeks are still present. In The Consciousness Instinct, the neuroscience pioneer Michael S....
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"Includes 20 proven brain-compatible strategies and 250 activities for applying them. Teachers will find concrete ways to integrate national science content standards into their curriculum with visual, auditory, kinesthetic, and tactile experiences that maximize retention ... Covers a full range of K-12 science subjects, including physical, life, earth and space science, and provides brain-compatible sample lesson plans."--Page 4 of cover.
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This book and the accompanying video series are stated as being an explicit specification of the essential elements of cognitive-behavioral therapy, and an elucidation of the precise behaviors that are required to conceptualize and intervene in a cognitive-behavioral manner. The authors spell out a conceptual model underpinning an empirically based clinically flexible mode of working. They use this model to develop an individualized case conceptualization...
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A psychology professor specializing in the cognitive and neurological bases of language and reading discusses why children and adults have been incorrectly taught how to read and offers suggestions on how to vastly improve this vital life skill.
Over half of our children read at a basic level and few become highly proficient. Many American children and adults are not functionally literate, with serious consequences. Poor readers are more likely to...
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"Why do people decide to buy a product online? Register at your Web site? Trust the information you provide? Neuro Web Design applies the research on motivation, decision-making, and neuroscience to the design of Web sites. You will learn the unconscious reasons for people's actions, how emotions affect decisions, and how to apply the principles of persuasion to design Web sites that encourage users to click." "Neuro Web Design employs "neuro-marketing"...
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